Comments on: Can Good Come From the Recession? http://www.stepaheadinc.com/2008/10/can-good-can-come-from-the-recession/ Just another WordPress weblog Sat, 06 Mar 2010 00:17:56 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: I Say Fuck Negative, Stay Positive | Jacob Morgan's Blog on Social Media, Technology, Marketing, and Life http://www.stepaheadinc.com/2008/10/can-good-can-come-from-the-recession/comment-page-1/#comment-112 I Say Fuck Negative, Stay Positive | Jacob Morgan's Blog on Social Media, Technology, Marketing, and Life Sun, 12 Oct 2008 21:03:53 +0000 http://www.simsagency.com/?p=248#comment-112 [...] (or are going to face).  In retrospect I realize that one of my regular readers, Simon, from the Sims Agency was right.  I was far too negative and if I have put any of you in a bad mood I do apologize.  I [...] [...] (or are going to face).  In retrospect I realize that one of my regular readers, Simon, from the Sims Agency was right.  I was far too negative and if I have put any of you in a bad mood I do apologize.  I [...]

]]> By: Does Anybody Remember Laughter? | The SIMS Agency http://www.stepaheadinc.com/2008/10/can-good-can-come-from-the-recession/comment-page-1/#comment-111 Does Anybody Remember Laughter? | The SIMS Agency Sat, 11 Oct 2008 17:54:27 +0000 http://www.simsagency.com/?p=248#comment-111 [...] on CNBC tell us how the world is going to end any minute? I’ve already posted this week about optimism, but I think this article goes even beyond that. This isn’t simply being pessimistic, [...] [...] on CNBC tell us how the world is going to end any minute? I’ve already posted this week about optimism, but I think this article goes even beyond that. This isn’t simply being pessimistic, [...]

]]> By: lmettler http://www.stepaheadinc.com/2008/10/can-good-can-come-from-the-recession/comment-page-1/#comment-110 lmettler Wed, 08 Oct 2008 16:40:02 +0000 http://www.simsagency.com/?p=248#comment-110 I think this is a great post, as I believe there is a reason that everything happens. So perhaps there is a greater purpose here that we will find out years from now. I also think, going with the whole there's a silver lining to every cloud theory, that this will help people become more efficient. I recently had a client tell me that planning for this downturn encouraged them to "cut out all the fat" and that actually they are much better for it.<br><br>For my selfish purposes, I hope people start to realize the exorbitant cost of traditional advertising and see that while advertising has its place, word of mouth techniques like public relations and smart use of social media tools reap much larger benefits over the long haul. Take this time to evaluate your business and marketing plans, cut the fat, reallocate resources, and gain some market share while everyone else is freaking out. I think this is a great post, as I believe there is a reason that everything happens. So perhaps there is a greater purpose here that we will find out years from now. I also think, going with the whole there's a silver lining to every cloud theory, that this will help people become more efficient. I recently had a client tell me that planning for this downturn encouraged them to “cut out all the fat” and that actually they are much better for it.

For my selfish purposes, I hope people start to realize the exorbitant cost of traditional advertising and see that while advertising has its place, word of mouth techniques like public relations and smart use of social media tools reap much larger benefits over the long haul. Take this time to evaluate your business and marketing plans, cut the fat, reallocate resources, and gain some market share while everyone else is freaking out.

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