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	<title>Comments on: (Some) PR People Are Annoying (written by a PR person)</title>
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	<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/</link>
	<description>Step Ahead Inc</description>
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		<title>By: Lyn Mettler</title>
		<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/comment-page-1/#comment-6222</link>
		<dc:creator>Lyn Mettler</dc:creator>
		<pubDate>Fri, 04 Feb 2011 13:22:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.stepaheadinc.com/?p=1124#comment-6222</guid>
		<description>Oh my gosh, will you come to work for me, right now??? :) I 100% agree and also think journalists make the best PR folks. Great comment!!</description>
		<content:encoded><![CDATA[<p>Oh my gosh, will you come to work for me, right now??? <img src='http://www.stepaheadinc.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  I 100% agree and also think journalists make the best PR folks. Great comment!!</p>
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		<title>By: Chris Tatum</title>
		<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/comment-page-1/#comment-6221</link>
		<dc:creator>Chris Tatum</dc:creator>
		<pubDate>Fri, 04 Feb 2011 03:17:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.stepaheadinc.com/?p=1124#comment-6221</guid>
		<description>You&#039;re right on the money
I spent years as a TV news reporter before launching my PR company.  As a reporter I trashed nearly every press release I received.  Seldom do PR people write releases that hold my attention much less that a producer can cut and paste and have the anchors read verbatim.  Put another way, far too many PR professionals can&#039;t write worth a crap.
Equally as annoying to a reporter is a publicist who thinks their job is to insulate their client from the media.  If a reporter needs your client in their story they&#039;ll get them in.  They may have to write you in and talk about how you dodged them (which makes your client look like they&#039;re hiding something) but they&#039;ll get you in.  You have far more control of how you&#039;re presented if you agree to an interview.  
Finally, few PR people have a clue about what&#039;s needed to make a news story.  Your press release represents YOUR client&#039;s position.  There are ALWAYS at least two sided to a story and any reporter worth a crap is going to include both.  The story doesn&#039;t always have to be JUST about your client for our client to get favorable press out of it.  
I think journalist make the best PR reps.</description>
		<content:encoded><![CDATA[<p>You&#8217;re right on the money<br />
I spent years as a TV news reporter before launching my PR company.  As a reporter I trashed nearly every press release I received.  Seldom do PR people write releases that hold my attention much less that a producer can cut and paste and have the anchors read verbatim.  Put another way, far too many PR professionals can&#8217;t write worth a crap.<br />
Equally as annoying to a reporter is a publicist who thinks their job is to insulate their client from the media.  If a reporter needs your client in their story they&#8217;ll get them in.  They may have to write you in and talk about how you dodged them (which makes your client look like they&#8217;re hiding something) but they&#8217;ll get you in.  You have far more control of how you&#8217;re presented if you agree to an interview.<br />
Finally, few PR people have a clue about what&#8217;s needed to make a news story.  Your press release represents YOUR client&#8217;s position.  There are ALWAYS at least two sided to a story and any reporter worth a crap is going to include both.  The story doesn&#8217;t always have to be JUST about your client for our client to get favorable press out of it.<br />
I think journalist make the best PR reps.</p>
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		<title>By: Cutting Edge PR 101 That Might Save The Industry! &#124; Ashley Evens &#124;&#124; PR &#124;&#124; Marketing</title>
		<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/comment-page-1/#comment-6074</link>
		<dc:creator>Cutting Edge PR 101 That Might Save The Industry! &#124; Ashley Evens &#124;&#124; PR &#124;&#124; Marketing</dc:creator>
		<pubDate>Sun, 23 Jan 2011 03:36:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.stepaheadinc.com/?p=1124#comment-6074</guid>
		<description>[...] if you want to read a little more PR 101 you can check out Lyn Mettler&#8217;s article called (Some) PR People Are Annoying (Written By A PR Person). It lays out grievances that I think are far more valid and that I can confirm I&#8217;ve heard [...]</description>
		<content:encoded><![CDATA[<p>[...] if you want to read a little more PR 101 you can check out Lyn Mettler&#8217;s article called (Some) PR People Are Annoying (Written By A PR Person). It lays out grievances that I think are far more valid and that I can confirm I&#8217;ve heard [...]</p>
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		<title>By: Tanner Johnson</title>
		<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/comment-page-1/#comment-2127</link>
		<dc:creator>Tanner Johnson</dc:creator>
		<pubDate>Thu, 23 Apr 2009 22:38:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.stepaheadinc.com/?p=1124#comment-2127</guid>
		<description>I think your sentiments are understood by a lot of us.  As a small business owner I have felt under-served by the majority of PR free-lancers I&#039;ve worked with (until recently) and been frustrated by the difficulty of getting reporters to work with us on stories.</description>
		<content:encoded><![CDATA[<p>I think your sentiments are understood by a lot of us.  As a small business owner I have felt under-served by the majority of PR free-lancers I&#8217;ve worked with (until recently) and been frustrated by the difficulty of getting reporters to work with us on stories.</p>
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		<title>By: Lyn Mettler</title>
		<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/comment-page-1/#comment-2126</link>
		<dc:creator>Lyn Mettler</dc:creator>
		<pubDate>Thu, 23 Apr 2009 20:01:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.stepaheadinc.com/?p=1124#comment-2126</guid>
		<description>Absolutely. Journalists are equally as annoying in their own way. :) I&#039;ll have to do a post on that.</description>
		<content:encoded><![CDATA[<p>Absolutely. Journalists are equally as annoying in their own way. <img src='http://www.stepaheadinc.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  I&#8217;ll have to do a post on that.</p>
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		<title>By: Kira Perdue</title>
		<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/comment-page-1/#comment-2125</link>
		<dc:creator>Kira Perdue</dc:creator>
		<pubDate>Thu, 23 Apr 2009 19:57:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.stepaheadinc.com/?p=1124#comment-2125</guid>
		<description>BRAVO, Lynn! Well said. Next, i&#039;d like to see you tackle &quot;Why Journalists are Annoying&quot; (to turn the tables).  I&#039;ve often wanted to remind certain reporters that they are writers of news, not curers of cancer (for all the importance they can assign themselves).</description>
		<content:encoded><![CDATA[<p>BRAVO, Lynn! Well said. Next, i&#8217;d like to see you tackle &#8220;Why Journalists are Annoying&#8221; (to turn the tables).  I&#8217;ve often wanted to remind certain reporters that they are writers of news, not curers of cancer (for all the importance they can assign themselves).</p>
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		<title>By: Liza Jones</title>
		<link>http://www.stepaheadinc.com/2009/04/some-pr-people-are-annoying-written-by-a-pr-person/comment-page-1/#comment-2124</link>
		<dc:creator>Liza Jones</dc:creator>
		<pubDate>Thu, 23 Apr 2009 19:57:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.stepaheadinc.com/?p=1124#comment-2124</guid>
		<description>A-MEN, sister!!  I wholeheartedly agree with all of your points.  It&#039;s unfortunate that there are bad apples in our industry, but I&#039;d assume that&#039;s true in every profession.  It&#039;s up to those of us who value the work to raise the bar for everyone else.</description>
		<content:encoded><![CDATA[<p>A-MEN, sister!!  I wholeheartedly agree with all of your points.  It&#8217;s unfortunate that there are bad apples in our industry, but I&#8217;d assume that&#8217;s true in every profession.  It&#8217;s up to those of us who value the work to raise the bar for everyone else.</p>
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