Social Media News of the Day: July 13, 2010

Flying the “Friend”ly Skies:

With more airports providing Wi-Fi, there’s an increase in the use of social media on and off the tarmac. The use of social media in airports does the obvious: allows you to make connections with friends and family before and after takeoff. But, it is also allowing passengers and otherwise strangers to “friend” one another and possibly meet for the first time. Here is an interesting article from the New York Times on how travelers are taking advantage of social media!

Get the Door, It’s Domino’s … and $26 million. Thanks Foursquare!

Domino’s in the UK has seen a 28% profit increase and says it’s all due to their social media ventures. They are active on Facebook with 36,000 friends, but most importantly they have taken full advantage of Foursquare. All of their mayors receive a free pizza and all checkin’s receive a free side dish. This is what I call an incentive and one that proves to be working not only for pizza lovers but the company as well! See our previous blog post on how Domino’s has done a great job on PR and social media.

Astronauts Watch Out, Here Comes the Astdroid:

For all of you space lovers who were crushed when we (the United States) decided to cut back on space exploration, Danny Pier might have a solution for you. His plan is to send an Android smart phone to space, capture the journey and then retrieve the footage when the phone lands back on planet Earth. Read more!